GREAT NECK SAW
During my time at Great Neck Saw, I have been responsible for layout of the quarterly AutoZone Commercial catalog, as well as the OEMTOOLS ad campaign. I've also been tasked with assisting the staff Photographer with various projects, including video and product reshoots.
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ADVERTISING, PHOTOGRAPHY & PACKAGING
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OEMTOOLS REBRAND CAMPAIGN 2019
I had the exciting endeavor of designing the 2019 OEMTOOLS ad campaign focusing on the technical side of the brand. The direction was inspired by video games and influence appealing to a millennial automotive audience to encourage a connection with more youthful technicians. This campaign was used across PTEN magazine, website graphics and in the AutoZone quarterly print ads.